Bo Sanchez of Kerygma: What You can Learn from Him about Writing
Tuesday, June 30th, 2009 Posted in Copywriting, Writing Tips | 7 Comments »First, an introduction. For those of you who do not know Bo Sanchez, he is a Filipino preacher, founder of several organizations, and an author of several books on religion and business. If you want to know more about him, ...
What Copywriters Should Tell Their Clients About Conversions
Tuesday, December 9th, 2008 Posted in Copywriting | No Comments »In your career as a copywriter, you will encounter at least one client who would expect you to perform miracles on his/her business. It is of course normal for your clients to expect you to help them improve their conversions. That's ...
